Tryon02.12.26

Tryon Becomes NC’s First Cannabis Beverage Certified Team

Tryon Distributing’s sales team has become the first in North Carolina to achieve a 100% certification in the cannabis beverage category.

Founded in 1985, Tryon Distributing has been a trusted partner in the alcohol distribution industry, known for our commitment to quality, customer service, and continued education. Our diverse portfolio is backed by a team of beverage experts dedicated to meeting our clients' needs. We are thrilled to add “Cannabis Beverage Certified” to our long list of proficiencies.

Each member of our dedicated sales team has completed the AFicioNAdo Cannabis Beverage Certification Program, receiving certificates that underscore our commitment to excellence and innovation in this rapidly evolving space. As the pioneers in cannabis beverage distribution within the state, Tryon Distributing is proud to further position itself as North Carolina's leader in cannabis-infused beverages. This accomplishment reflects our ongoing commitment to providing our clients with expert guidance and the highest-quality products on the market.

Revolutionizing the Beverage Industry

The AFicioNAdo Cannabis Beverage Certification Program is the first of its kind, covering essential cannabis beverage topics such as product knowledge, regulatory compliance, and responsible consumption through a comprehensive curriculum. By completing this program, our sales team is equipped with the knowledge needed to navigate and succeed in this expanding segment.

Education is the Key to Success

"We believe in this category," said Melissa Johnston, Tryon Distributing Vice President of Strategic Development. “We believe that regulation will happen before the ban takes place, which is why we are willing to invest in this. As we work hard in pushing for regulation, one of the best things we can do is properly educate our sales team through a legitimate and vetted educational course."

Leading the Way in North Carolina

Tryon Distributing's leadership in cannabis beverage certification demonstrates our proactive approach to market trends. Our newly certified team is eager to share their knowledge and assist clients in integrating cannabis beverages into their lineups, ensuring they remain at the cutting edge of consumer preferences.